- Wednesday
- Thursday
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11.00 - 11.30
Rose Jia - Amazon Grocery
How to Reinvent and Drive Growth at Scale with Rose Jia, Amazon Grocery's Head of Growth Marketing
Driving growth for a company or organization is on every person's mind--from leadership down to every employee; however, knowing how to drive growth and at scale is oftentimes difficult. What if there was a way to stack the cards in your favor, so that you can drive growth for your business at the scale and cadence you want? Listen to Rose Jia, Amazon Grocery's Head of Growth Marketing, as she unveils her method of creating the right opportunities to drive growth at scale, from exploring new opportunities for market expansion to ensuring effective and productive growth.
11.45 - 12.15
Michael Smith - Thrasio
Brand Strategies to Apply Today for an Acquirable Company Tomorrow
The work you need to do to get the best payout happens long before you sell. In this session, brand managers from Thrasio will provide private label sellers with the brand strategies from the Thrasio playbook that actually increase the value of your company, including the strategies you need to employ to differentiate your brand from the sea of sellers looking to exit in 2021.
12.30 - 13.00
Stormie Andrews - Yokel Local
Outsell, Outgrow, and Outsmart Your Competition
Are you ready to outsmart, outgrow, and outsell your competition? Unfortunately, many organizations make marketing and advertising efforts much more complicated than it needs to be. Why? Because they lack clarity, direction, and strategy. If you genuinely want to outsell and outgrow your competition, it’s best to outsmart them first. Easier said than done, but also much easier than you think! In this jammed-packed session, Stormie Andrews will have you doing just that by discovering ways to see your marketing in ways you never dreamed or heard before. You will leave the session with clarity and feel empowered to make better marketing decisions than ever before by learning concepts, you can quickly wrap your hands around. The concepts you will learn are so impactful and revolutionary that Stormie Andrews was named one of the Top 50 Tech Visionaries for 2020-2021. He is an award-winning author, business leader, and small business owner. Best of all, this training is not complicated, nor full of industry jargon. Instead, he has a way of uncomplicating the complex, so you finally stop wasting time and money on less than ideal marketing, social, and advertising tactics. If you are ready to outsell, outgrow, and outsmart, you are ready for Stormie Andrews.
13.15 - 13.45
Rick Contreras - Rick Contreras Consulting
Think Like Amazon, Grow Like Amazon - Build Your Business Empire Using Amazon''s Own Growth Strategies
Crush the competition and dominate on Amazon. Rick will show you how to use Amazon''s own business strategies to grow your business.
14.00 - 14.30
Jeanel Alvarado - RETAILBOSS®
Social Commerce: 5 Strategies To Cultivate A Strong Community of Advocates for Your Brand
During this seminar, Jeanel will go through the 5 proven strategies to cultivating a community of advocates that sell your products for you. These strategies have been put to the test by our team who manages clients in fashion, beauty and lifestyle. These strategies will be your go to building out your next social strategy, and organically grow your brand to new heights.
14.45 - 15.15
Yoni Mazor - GETIDA.COM
How Minimize Amazon Fees & Increase Profit
Amazon Fees keep on rising over the years. Amazon sellers must recognize the type of fees that are impacting their business and learn how they can be reduced. This seminar will focus on helping Amazon sellers become aware of the major Amazon fees, and provide practical strategies on how some of the fees can be reduced or even avoided. This seminar is both virtual & live at the event! View Yoni's virtual seminar here!
15.30 - 16.00
Brandon Dupsky - Back-Track
The Path to Amazing Success on Amazon Requires an Extreme Tolerance for Failure
Being an entrepreneur is about pushing limits, inventing new things and solving unsolved problems. I promise you, you're going to fail many times along the way. That's great, you'll learn more from your failures than from your successes. In this session, Brandon will share business-shattering mistakes that he has learned firsthand so you learn to avoid them at all cost. Don't make the mistake of missing this session!
16.15 - 16.45
Timothy Nelson - AVASK Accounting & Business Consultants Ltd
Don’t Let Taxation Stop Your eCommerce Business from Global Expansion
Many sellers want to expand beyond their initial marketplaces, but the prospect of navigating international tax regulations can stop most in their tracks. However, you need not be afraid of the taxation aspects of global expansion. Timothy Nelson will discuss how to take your business to all the regions you’ve dreamed of and how finding the right service provider for your journey can make all the difference.
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11.00 - 11.30
Heather Marianna - Beauty Kitchen
How White Labeling Benefits the Buyer and Manufacturer
Learn how to sell yourself to potential buyers and maximize the benefits of white labeling. Heather Marianna, who has created, white label lines for countless businesses and celebrities, shares all of her secrets to finding buyers as well as making and closing deals.
11.45 - 12.15
Dan Brownsher - Channel Key
Winning on Amazon!
Join Channel Key President and CEO Dan Brownsher to learn how to build a best-in-class Amazon sales channel for your business. It’s no secret that Amazon has changed the way brands reach customers. The e-commerce giant has disrupted virtually every industry. Amazon’s retail and B2B marketplaces provide businesses with a powerful opportunity to develop a profitable sales channel, but not all brands achieve the same success. Upon completion of this program, you will understand the fundamentals of establishing your business on Amazon in a way that supports scalable growth.
12.30 - 13.00
Jordan Hutchinson - VIB
Setting up your Brand for long term success in the CBD Market.
The CBD industry has been rampant with fast-moving trends, legislative and regulatory issues, and quality control. With these fluctuations in the Industry, how do we ensure long-term growth? How do we stand out in an increasingly competitive industry that is subject to ongoing change? How do we gain and maintain market share with these factors? This seminar covers strategies for ensuring continued growth for every CBD company to both survive and thrive in an ever-changing market.
13.15 - 13.45
Krishna Vemulapali - Trellis Corporation
Advances in Advertising Automation and Why it Matters
As retail advertising budgets shift to PPC advertising it’s becoming increasingly important for brands to effectively navigate the complex world of PPC advertising to achieve profitably. AI that mimics human behaviour and learning patterns is helping deliver profitable autonomous sponsored ad campaigns that are programmed to track your goals. The use of AI for PPC software has proven to be efficient, reliable, and remarkably adaptive allowing leading brands to free up critical time and resources to develop winning strategies.
14.00 - 14.30
Mike Ziegler - Marketplace Clicks
How to Prepare For & Maximize Your Q4 Amazon Advertising
Q4 is just around the corner, and Amazon advertising is one of your most important tools to ensure it is a success. We’ll review how Q4 Amazon ad performance has changed over the past 6 years, and how this trend should influence your plans for 2021. We’ll share our holiday best practices to maximize your Q4 advertising.
14.45 - 15.15
Troy Dunn - Elemerce
The World is No Longer Interested in Your Father's Ad Campaign
Content IS the new ad campaign. However, bad content is worse than no content. We will reveal the worst practices of marketing content and detail the very best content strategy to drive branding, sales and scale.
15.30 - 16.00
Chris Shipferling, Jason Somerville, Joe Hogg, Chris Bodnar - Global Wired Advisors
What Does an Optimal Exit Look Like? Three Specific Questions You Should be Asking as a Business Owner
With so many choices for sellers to utilize in the exit process, come hear from Global Wired Advisors (the leading Digital Consumer Product Investment Bank) about how to achieve your optimal exit. This will be a casual interactive session and a strong Q&A.
16.15 - 16.45
Stephen Adele - QuickBox
How to Profit from the 5 Hottest Private Label Opportunities
Stephen speaks from his 25 plus years of experience in the health and beauty industry to help you identify and profit from the 5 biggest trends in the private label consumer products. He ties in his duel experience in brand building, retail distribution, manufacturing, and supply chain management to provide you with invaluable information to help your ecommerce business grow and profit successfully in the health and beauty space.
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