This seminar will dissect the current cannabis dispensary model by exploring its inefficiencies and the barriers that hinder industry growth. Jeff will discuss the affect it has on emerging brands’ ability to enter the market, and how consumers are impacted by the dominance of white label products on dispensary shelves. Jeff will conclude by explaining the power that e-commerce and delivery has to not only solve these voids, but also lend to industry’s quest for social equity.

Jeff Sampson
CEO and Founder - Everscore, Inc.
Omnichannel Cannabis Rising – Rethinking Dispensaries Through E-Commerce and Delivery
About Jeff Sampson
Jeff Sampson is an entrepreneurial leader and storyteller with more than 25 years'' experience in technology, marketing, product management, business development, and finance. Prior to Everscore, Jeff founded two CPG marketing technology startups including myUpside, the first experiential rewards coalition in the world with clients such as Red Bull.
Before his startup journey, Jeff served as a senior executive at Microsoft as the Director of Global Product Management for Microsoft Dynamics. He began his professional career in investment banking and private equity with JP Morgan Chase and Bank of America, executing leveraged buyouts of consumer goods and retailers for sponsors including Yucaipa, MacAndrews & Forbes, KKR, Forstmann Little, Hicks Muse, and Citicorp Ventures.
Jeff has served on seven boards and is currently a mentor to startups at CU Boulder. Jeff is a graduate of Arizona State University and holds a MBA from Goizueta Business School at Emory University.